Wednesday, July 9, 2008

Walmart's New Look

Walmart recently announced they are changing their logo. By this fall, the block lettering and star will be history and the new look with rounded, lower-case letters and a modernized sunburst will be seen everywhere.

With this look we can only guess they are trying to look more organic or environmentally friendly. Or maybe they want to be more hip. With everyone texting, lower case is the way to relate nowadays.

Walmart is not the only logo change. Recently new looks have been created for Delta, AT&T, and Xerox. So what do you think of the makeover?

1 comment:

Anonymous said...

I'm a fan of the makeover. Ever since 2004 when word got out that Walmart wasn't providing employees with sufficient benefits, I've had a love/hate relationship with Walmart. I love the prices (and I'm a member at Sam's Club), but I hate handing my dollars over to a company that might not be treating people well. If Walmart wants to gain back the trust and loyalty of consumers like me, an updated look (and business practice) is a must!
Ali