Friday, August 8, 2008

Back to School

If you are a parent, teacher, school administrator, or a human being, then you are well aware that it's back to school time!  The news media loves this stuff to death every August.  Saving on school supplies, back to school wardrobe shopping, first day back stress, immunizations... the headlines go on & on.  So what do you do when the news seems focused on one subject? Make your story fit in!  A few examples:

  • Whole Foods Market helping shoppers prepare for back to school season.  Attention grabbing statistic:   "The Centers for Disease Control and Prevention say that nearly 22 million school days are lost annually due to the common cold alone. Strengthening the immune system and good nutrition are essential at this time of year when kids are headed back to the classroom."  
..... Mom & Dad better pack organic lunches or kids will be missing millions of lessons!

  • Credit Unions Reach Out to Ohio Schools:  800 letters were recently sent from the Ohio Credit Union League to guidance counselors throughout Ohio to remind them of an impending financial education mandate and introduce them to the free educational web portal  
...... Teachers better educate the kids about good financial habits with this free resource!

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