Friday, August 15, 2008

Cleveland Still Rock and Roll Capitol of the World?

Yesterday it was announced that the Rock and Roll Hall of Fame and Museum, in Cleveland, will open an annex in New York City in November.
The Annex will showcase selected artifacts from the Rock and Roll Hall of Fame and Museum’s vast collection. The Annex will also extend the Museum’s mission to honor key cities that have helped shape the history of rock and roll and will include experiences through a hall of fame, theatre, and New York Rocks - an ongoing homage to a city so integral in music history.

Apparently the annex was part of a strategy to increase its visibility over all and drive tourist traffic to Cleveland. But will that really work? The Big Apple is the one of the biggest tourist attractions in the world. Could this mean people will no longer travel to Cleveland to see the exhibit because they will get their "fix" in NYC? Time will tell. Could be interesting.

The Rock and Roll Hall of Fame Annex NYC is sponsored by Best Buy, Diesel for Bloomingdales, Citi and Gibson. Additional partners include Sony, Sennheiser, Klein + Hummel, Kohler and Brocade Home.

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