Because we were hired to do all marketing and PR for this event, we assisted the Foundation by working with Kintera/Blackbaud on creating the Stroll on-line fundraising site - providing key messaging, logos, sponsorship placement and consultation.
Due to some restructuring within the organization, the site went live a little later than we suggested (in a perfect world on-line event sites, especially walks, should go live 3-6 months before the event). The important thing, however, is the site is now live and is ready to take on-line donations, sign up teams, and use the "friends asking friends" model Kintera/Blackbaud is known for.
Non-profits using on-line fundraising can sell this as inventory/benefits for corporate sponsorships. Sponsors do see the benefit of having their brand on-line with a charitable organization. Like us - check out our logo on the sponsor page.
Click here to check out the site.
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